Jet Magazine (September 21, 1978) with pictured article, "Eldridge Cleaver Designs Pants for Men Only" -- Article starts on page 22, and goes on to detail his fashion designs. "Unlike other pants on the market, the pants that Cleaver designs and sells are tailored to accommodate the man's..." Cleaver took $42,000 from his book royalties (Soul On Ice) and lecture fees to establish Eldridge Cleaver, Ltd.
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